JRIP /drip/ is a quality streetwear brand founded by Johnnie Rich in 2020. Our brand is all about celebrating individuality and inspiring people to believe that anything is possible.

JRIP stands for "Just Remember it's Possible," and that's our guiding philosophy. We believe that everyone has the potential to achieve their dreams, and our clothing is designed to inspire and empower people to pursue their passions.

What started as a passion project has grown into a thriving enterprise, thanks to the support of all of YOU. We're proud to be a part of the vibrant and diverse culture of Los Angeles, and we're constantly pushing ourselves to create new and exciting designs that capture the spirit of our city and send a positive message to pursue whatever you're going after.

Thank you for choosing JRIP, and we hope our brand inspires you to chase your dreams and remember that anything is possible. GO AFTER YOURS.